Creating change with updated development strategy
Promise for Haiti has been dedicated to creating sustainable change for the Haitian people for over 30 years. With local partnerships and support efforts building infrastructure and resources - schools, water wells, hospitals and clinics -it has always been easy for the team to express the value of their work to potential supporters. So with the needs still high, and proven value to the work, why were fundraising efforts becoming less successful? We quickly identified the problem:
The world had gone digital - but not their development communication strategy.
With a fresh strategy and marketing infrastructure in place, the new approach has brought significant results: hundreds of thousands of dollars in donations. Promise for Haiti can continue to keep the promises they've made to the people of Haiti.