The post-Thanksgiving daily blitz of Black Friday, Small Business Saturday, Cyber Monday will wrap-up with Giving Tuesday - an opportunity to support your favorite nonprofit or 501c3. In order to make your dollar stretch as far as possible, we have a quick and easy methodology to determine *how* to give. The goals are really simple:
1) Turn your dollar into $2 (or more!) via matching programs; and,
2) Have your funds directly support the mission of the organization - avoiding organizations with huge management salaries or fundraising overhead.
We're not here to tell you *where* to give, but providing a few tips and tricks can ensure your money is both amplified and actually making a difference.
Goal #1: Turn Your Dollar Into Something Greater
Goal #2: Funds Directly Supporting the Mission
But how do you find this information? Charity Navigator is a fantastic way to start. It provides quick, at-a-glance, statistics of the overall financial effectiveness of a nonprofit or NGO. For example, for PAWS Chicago we can see this information. The 89.9% is a really, really good number; meaning that 89.9% of it's expenses funds the programs. In other words - the mission that the nonprofit is helping. The higher the number, the better.
Also, this organization is also super-transparent. Check out this nifty chart (also part of Charity Navigator). It's both extremely financially effective, and transparent. In summary, this is appears to be a really solid organization. In combination with the matching funds, if you give a buck, $1.80 will go towards helping our furry friends find a home in Chicago.
As mentioned above, this article isn't intended to tell you where to give, but some helpful pointers on how to do your own research.
If any questions, let us know in the comment section below!