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Google Ad Grants Recent Changes for Nonprofits: Overview

Adwords Changes to Google for Nonprofits: Overview
On December 17, 2017 Google announced a revamping of the rules for their Ad Grants program, a charitable initiative presently providing 35,000 nonprofits with $120,000 USD of in-kind advertising annually from AdWords. Updated program policies and compliance requirements went into effect as of Jan 1, 2018 for all current Ad Grants recipients: We rea...
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Google Ad Grants Recent Changes for Nonprofits: The Complete Guide

New AdWords Requirements for Nonprofits: The Complete Guide
To keep your funding active, Google Ad Grants recipients are required to do a bit more management of their AdWords accounts. Our previous article, AdWords Changes to Google for Nonprofits: Overview reviewed the new requirements that were implemented on January 1, 2018. In this article, we review each and explain them in greater detail, providi...
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